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Big Data and Analytics – Data warehousing key for SMBs

Analytics and Big Data –hot topics for 2104. And still rather abstract for many small and medium sized companies.

Datawarehouses, BI- tooling, Hadoop, in-memory databases…‘what should we do about big data?’ discussions normally involve enough of these terms to get heads spinning.  Big Data manipulation is a powerful concept, but in reality its use and application, as has been publicized at many blue chip organizations, is not a realistic concept for most SMBs. Or is it?

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