Articles

Big Data: It’s Not Just for Customer Insights

“Big Data” has become a huge buzzword in the business world. Whether this data comes from social networks, purchase histories, Web browsing patterns or surveys, the vast amount of consumer information that brands can gather and analyze has allowed them to improve and personalize their customers’ experiences. 

But for all the attention Big Data has received, many companies tend to forget about one application of it: employee engagement. When done in the right way, tracking, analyzing and sharing employee performance metrics can be very beneficial for both you and your staff.

Source: businessnewsdaily.com
Author: Nicole Fallon

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s