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Big Data Audio Streaming: How Spotify And Pandora Use Data To Better Serve Customers

Big Data Audio Streaming: How Spotify And Pandora Use Data To Better Serve Customers

Companies such as Pandora and Spotify are examples of audio streaming services that employ Big Data extensively. It’s nothing new in the entertainment world, as Big Data is shaping the future of the movie industry as well. Similarly to the world of cinema, music streaming services stand to gain with improved customer service and targeted advertising, all thanks to Big Data.

Source: cloudtweaks.com
Author: Lauris Veips

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