Confidence in Analytics Begins with the Data

Organizations need to adjust data quality processes to fit the requirements of analytics rather than stick with what they have established for standard BI reporting.

Analytics continues to be a hot topic as more organizations seek to derive greater competitive value from data. In pursuit of smarter decisions, users across organizations want to expand past the limits of spreadsheets, standard business intelligence tools, and applications that offer embedded reporting but not much for serious data analysis.

Author: David Stodder

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