I have a confession to make. Despite my specialization in wearable technology, I haven’t worn my FitBit in months. I’m not the only one.
Many people found the first wave of wearables came up short. Entry-level price points were high, form factors were clodgy and accuracy left a lot to be desired. It’s no wonder there was a 30% return rate and high product abandonment after six months.
Author: Jen Quinlan