Big data analytics trends to watch

Today’s world is too analytic to allow laymen to take the final decision. Analysts need to hone their business and persuasion skills in order to earn their permanent place in the boardroom

Big data analytics has been at the forefront of providing insights and predictive power to businesses. It is a vital ingredient in the planning process as it provides deep insights into consumer behaviour and market dynamics that can better assist managers and executives in their decision-making process. Here are some important data analytics trends for 2016 and beyond.

Author: Sohini Bagchi

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