Predictive Analytics is the Fortune Teller Your Business Needs

I’ve always been skeptical of fortune tellers…mostly because I have a low tolerance for nonsense, or things not rooted in fact. And the nerve — who are you to tell me that severe financial turmoil is in my future? I don’t even know you!

However, on the business side of things, not at least considering the possibilities of what could be…could be disastrous for your organization: What happens to your business if your top customer leaves? How will a 20% spike in fuel costs affect your operating profit? Will your newest product be as big of a success in the European market as it is in North America?

Author: Ryan Arsenault

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