Articles

Topic Modeling: Deriving Insight From Large Volumes of Unstructured Data

The rise of social networks has led to an increase in unstructured data available for analysis, with a large proportion of this data being in text format such as tweets, blog posts, and Facebook posts.

This data has a wide range of applications, for example it is often used in marketing to understand people’s opinions on a new product or campaign, or to learn more about the target market for a particular brand.

Source: information-management.com
Author: Claire Lopston

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s