Fighting fraud, reducing customer churn, improving the bottom line – these are just a few of the promises of data science. Today, we have more data to work with than ever before, thanks to new data-generating technologies like smart meters, vehicle telemetry, RFID, and intelligent sensors.
But with all that data, are we driving equivalent value? Many data scientists say they spend most of their time as “data janitors” combining data from many sources, dealing with complex formats, and cleaning up dirty data.
Author: Kavitha Mariappan