Big data is, well, big. A hot topic in the business world for its massive potential, big data strategies are being brought into companies all over the world. At this point, businesses not interested in leveraging big data are moving far away from the norm.
Using big data and predictive analysis, a massive amount of information is available to businesses about their customers, business growth potential, and internal processes, which can provide valuable insights to spur growth and limit inefficiencies. Despite these benefit, we’re still on the precipice of a big data revolution. Why?
Author: Andrew Deen