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6 steps to successfully apply big data for business intelligence

Two case studies looking at combating internet fraud with analytics and using an InfoApp to help customers to analyse credit card purchases

In the book extract below, Dr Rado Kotorov, chief innovation officer of business intelligence and data analytics pioneer at Information Builders shares the common criteria for creating successful InfoApps, drawing from two of the nine case studies included in his book, “Organisational Intelligence – how smart companies use information to become more competitive and profitable,” which he co-authored with Information Builders’ CEO and president, Gerald Cohen.

Source: information-age.com
Author: Nick Ismail

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