How many organizations know what content they have, let alone how it’s used and in what context? Content analytics (CA) applications were introduced as a means to provide that information. Content analytics applies business intelligence (BI) and business analytics practices to uncover usage patterns in enterprise content.
But in spite of most organizations recognizing the value content provides, few are using CA tools to actively monitor and improve the quality of their content through auto-classification, content remediation, security correction and more.
Author: David Roe