Case Study: Inside Amerisure’s Business Intelligence Transformation

Although retaining a partnership-based business model while simultaneously transitioning to a data-driven enterprise is no small feat, Amerisure Insurance Company is demonstrating how an agile mindset can get the job done.

When executive leadership at the Farmington Hills, Michigan, P&C insurer established business intelligence and analytics as a strategic imperative about four years ago, Amerisure already retained terabytes of information in its Oracle data warehouse. The challenge was getting actionable insights out of the sea of data.

Author: Anne Rawland and Gabriel


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