Enterprise software – namely business intelligence (BI), CRM, ERP and marketing automation – has greatly evolved over the last six years. From moving to the cloud (or offering hybrid solutions), to incorporating social media, to going mobile, enterprise software vendors have continually strived to keep pace with current trends and technological developments, adding new features and functionality to appeal to the modern, mobile, global enterprise.
So what innovations or new features do BI, CRM, ERP and marketing automation vendors have planned for 2017? Following is a short list of what to look for. Business intelligence More focus on the end user, less on IT. “The modern BI platform is designed for the end user,” says Francois Ajenstat, chief product officer, Tableau Software. “It’s intuitive and enables self-service. This is in contrast to traditional BI platforms that needed a specialist in IT to be able to run.”
Author: Jennifer Lonoff Schiff