What Has Been Achieved with Data and Analytics in Five Years? First, McKinsey went back to a previous study they did on data and analytics in 2011 and compared the economic value that they estimated could be realized by the use of data and analytics with the actual results. To get to the point, the results to date are not exactly awe-inspiring.
Let’s not forget that data and analytics have been a top priority for many organizations for 5 years now according to many industry analysts. So, why did organizations fail to realize the potential in these areas? Reasons given in the McKinsey report are: Data and Analytics Strategy: What will data an analytics be use for? How will insights drive value?
Author: Roger Nolan