Every business worth its multi-million dollar tagline wants to understand and leverage big data analytics. As the former try to understand big data in all its beauty—and derive true and timely business value from it, sometimes the well intended initiatives do fail.
I have picked out seven reasons for such failures and described them in the form of scenarios. Also, for better context, I have placed these scenarios under three separate themes; Organizational Quagmire, Old Habits Die Hard and New Approaches Create New Problems.
Author: Prakash Kini