It has become abundantly clear by now. Successful business adoption of Big Data and analytics initiatives is largely a function of overcoming cultural impediments. These “cultural” factors have been the principal barrier to deriving value from data and analytics investments for most large firms.
Among the principal impediments these firms have faced are challenges of organizational alignment, communication between business and technical constituencies, transformation of key business processes, governance and leadership of data initiatives, business sponsorship and assurance that technical investments can be linked to measureable business outcomes. For the most part, the barriers to success for Big Data initiatives are not about technology – they are due to business issues.
Author: Randy Bean