BI is undoubtedly where the future lies, but choosing the best system for your company is critical. For start-ups or those companies unable to budget for an in-house data scientist, a business intelligence software system can be a make-or-break factor.
BI enables companies to predict what products to discard from their line-up, which marketing campaigns hit the right note with customers, what the future holds for the industry, and much more. In short, business intelligence is undoubtedly where the future lies, but there are several things to consider when a CIO wishes to choose the best software for their company.
Author: Abhishek Budholiya