The wisdom many small businesses wish their ‘bigger brothers’ would unveil to them is how to leverage the power of big data. It is an eternal debate: are you lacking the numbers to be successful, or the competence to understand the numbers you already have?
This question is vitally important to both small businesses and large enterprises. Indeed, business wisdom is an abstract and fairly expensive gift to own, but it is no longer the gift of the privileged few. In our attempt to persuade all businesses to consider a BI future, we will once again turn to the most productive data processing solutions, pinpointing those that are applicable in diverse business environments.