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3 important steps of big data analytics you cannot miss

Often do you hear the term “big data”, it has obviously become a hitting trend in nowadays business development and leads to the triumph. However, this can be quite challenging for you to execute it down-to-earth and how to kick-off.

As a beginner, you must understand the 3 critical steps in a big data analytics project before you go further. 1. Data preparation, One of the common challenges encountered by most businesses nowadays is lack of data for analysis. Even though they may accumulate membership or transaction data for years, those data are either in inconsistent format, outdated, invalid, or distributed in different systems or under different departments’ control.

Source: marketing-interactive.com
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