Big data dominates our elections — but does it really belong in politics?

Love Donald Trump? Wish there didn’t have to be a president at all? How about Barack Obama? Both candidates hacked the electoral process to some extent.

I don’t mean literally, but rather in the various ways they approached the challenge of getting elected to the nation’s highest office — using digital solutions that worked. Whatever your take on today’s political landscape, chances are better than average that an accurate assessment of it exists in the form of a dossier ready to be deployed for a price.

Author: Adam Levin


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