The Vast Majority of Analytics is Still Reporting (And That’s Not So Bad)

Despite the surge in interest and sales of modern data discovery tools like SAP BusinessObjects Lumira and SAP BusinessObjects Cloud, corporations are still really, really interested in reporting.

At the recent Gartner Data & Analytics event in Texas, Cindi Howson showed that descriptive analytics remains by far the most common type of analysis that companies do in the real world. Last year, Gartner redefined the BI and Analytics Platforms Magic Quadrant, relegating traditional self-service and interactive reporting tools that do the bulk of today’s descriptive analytics, like WebIntelligence, to a separate Enterprise-Reporting Based Platforms report — even though the newer tools made up only 25% of the overall market for analytics software.

Author: Timo Elliott

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