At what point do we give up on books? Big data has the answer

When audiobooks got massive on smartphones, they were supposed to liberate us from the strictures of sitting while holding bound pieces of paper (or faffing about with CDs).

Books could be consumed at ironing boards and steering wheels, and their convenience would spell the end of the bedside pile of unread – or unfinished – titles. Well, it turns out we’re still natural quitters, whatever the medium. New stats revealed this week by showed how many (or few) of us get to the end of a range of audiobooks.

Author: Simon Usborne


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