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The 7 Data Mistakes You’re Probably Making

The truth is, gathering data is just the first step of the process, and data alone can’t possibly give you a full, accurate illustration of your subject.

Data is becoming a more important fixture for modern businesses, serving almost as a kind of currency that can facilitate everything from measuring the effectiveness of marketing campaigns to evaluating employee performance. But many entrepreneurs see data as something valuable in and of itself; the more data you have, the better, and if you have it, you’ll make better decisions.

Source: smartdatacollective.com
Author: Larry Alton

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