Will Big Data and Economic Fears Drive More SaaS Startups?

In 1995, WebExopened its doors as the first SaaS company. In the early days of the web, SaaS companies like WebEx were a novelty. Few people expected the business model to become mainstream. Over the past 20 years, this has changed remarkably.

The SaaS industry was worth an estimated $204 billion last year. It is growing at nearly 25% every year. SaaS services have become a remarkable new business model. A number of factors have played a role in the industry’s growth. However, two factors are likely to drive growth faster than anything. Advances in big data and growing economic uncertainty. Let’s take a look at these two factors.

Author: Ryan Kade


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