In 1995, WebExopened its doors as the first SaaS company. In the early days of the web, SaaS companies like WebEx were a novelty. Few people expected the business model to become mainstream. Over the past 20 years, this has changed remarkably.
The SaaS industry was worth an estimated $204 billion last year. It is growing at nearly 25% every year. SaaS services have become a remarkable new business model. A number of factors have played a role in the industry’s growth. However, two factors are likely to drive growth faster than anything. Advances in big data and growing economic uncertainty. Let’s take a look at these two factors.
Author: Ryan Kade