We’re past the era of big data, when the industry focused on data storage and processing solutions. Now that we have the data, and plenty of it — the onus is now on monetizing the stored information by building business models that drive sales or increase manufacturing efficiencies, for instance.
But having the capacity to collect and store data is different from having the ability to access it and use it, and therein lies the challenge of evolving big data beyond its early stages. “I’ve got a lot of infrastructure, I’ve got a lot of amazing tools at hand, but do I have an infrastructure that enables me to do data science? Do I have an infrastructure that enables me to take data and turn it into an asset?” asked Southard Jones (pictured), vice president of marketing at Domino Data Lab Inc.
Author: Betsy Amy-Vogt