Data analytics is receiving vast amounts of attention in the trade press, on many websites and at conferences. References are even spilling into the mainstream media.
How does data analytics add business value at your organization? This topic is worth discussing in more depth because much of literature talks about the value of improved decision-making. That’s a very intangible value that many stakeholders are skeptical about. Data analytics adds business value in these major ways. Emphasize these ways as you plan and communicate the value of data analytics projects within your organization.
Author: Yogi Schulz