How some companies reap rewards of people analytics tools

Using people analytics to gain insight is incredibly tricky, and it’s not necessarily for the reasons you might think. Here’s a look at how some companies are approaching the issue.

JetBlue felt confident that its rigorous screening of aspiring flight attendants would best evaluate their abilities to serve passengers with consistent good cheer in the confined space of an airliner. The company looked for eight characteristics in candidates by conducting several interviews, studying work samples and making psychological assessments.

Author: Albert McKeon


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