How to Maximize Your Content Reach to Larger Audience

Intelligence is no longer a skill that only humans possess. In the late 90’s, Business Intelligence gained prominence as a concept, and was used to improve business decision making by using data based support systems. 

This also fueled the growth of large scale advancement towards data mining and the term Big Data was born. But what does business intelligence mean? One common definition states that the term refers to collecting business data to find information primarily through asking questions, reporting and analytical processes.

Author: Akshay Sasikumar


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