Embedded analytics (EA) are data assessment and representation tools designed to be seamlessly implemented into third-party software. They are immensely useful to any organization or institution that relies on data, and are highly influential in the field of business intelligence (BI).
EA technology helps businesses make informed decisions and achieve predictable outcomes. Its utility is virtually limitless, as embedded analytics increase user engagement, contribute to revenue growth and add significant value to a wide range of software applications. Here are some examples of how the technology can be implemented in ways that benefit both businesses and their customers.
Author: Colyn Emery