Articles

Disruptive Retail Business Intelligence: The Shift to Self-Service and Modern Analytics

For most retailers, gone are the days when data was stored in silos with multiple versions of Excel. Today, sources of data are centralized and can be pulled for reporting across channels and organizational areas. These include stores, online, mobile apps, email, loyalty, customer support, social media, reviews and third-party sources. Overwhelming, to be sure!

Data sources have increased, decisions are being made quicker than ever before, and information technology (IT) can no longer support the full business organization with reporting. Having common key performance indicators (KPIs) across the organization helps keep everyone sane, but there are still multiple ways to slice and dice the data. There is not a one-size-fits-all answer as it depends on the particular retail business and volume of its data.

Source: apparelnews.net
Author: Paula Levy

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

w

Connecting to %s