If you’re looking to leverage your data—whether it’s to make an important business decision, optimize your marketing, or forecast sales and growth—you might be wondering what kind of data professional you need.
Do you need a full-blown data scientist who’s skilled with R, Python, machine learning, and statistical modeling? Or, do you need a data analyst who can dive into your data with SQL and pull visualizations and insights you can put to use? The answer depends on a few things: the current state of your data, what you need from that data, and your overall business goals.
Author: Carey Wodehouse