How big data has changed the music industry

Spotify has announced their first music streaming analytics tool, also known as Publishing Analytics. It would give music publishing companies daily streaming statistics for recordings, such as data about the songwriters and how many albums they have sold since their debut. 

Furthermore, the program will aim to accurately evaluate the performance of playlists on Spotify so it can support songwriters who are eager to upload their music onto the streaming platform. Their streaming data is derived from global sources and aims to provide valuable insight into the demographics of Spotify users.

Author: Rick Delgado


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