Articles

Why Trust And Transparency Will Drive Success In Our Big Data And AI Fuelled World

A word of warning to those that infiltrate the content pipeline with information that’s not factual, because there’s heightened demand for new methods to distill the mountains of information we are presented with daily down to the unadulterated facts.

People crave a way to cut through the opinions, marketing speak and propaganda to get to the truth. And technology just might be the solution we need to become data-driven decision-makers who objectively understand the information. There are reasons why we struggle under the weight of fake or worthless content. Every 60 seconds, 160 million emails are sent, 98,000 tweets are shared on Twitter, 600 videos are uploaded to YouTube, and 1,500 blog entries are created. Nobody but a machine could keep up with it all.

Source: forbes.com
Author: Bernard Marr

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