In this day and year, it has become crucial for businesses to take help of data analytics to extract insights from big data. This helps businesses in identifying risks, customer behaviour and giving insights about what is happening in and around them.
That is why business intelligence tools play a very vital role in making real-time strategic decisions in a business, no matter what its size it is. Nic Smith of Microsoft BI Solutions Marketing had said, “BI is about providing the right data at the right time to the right people so that they can take the right decisions”.
Author: Disha Misal