Embedded analytics and business intelligence are the two buzzwords in the era of modern business. A few decades ago, business analysis was done on Microsoft Excel, but after big data made an entrance into the market, it has not only changed the shape of technology but also changed a lot in the field of business analysis.
In this article, will understand these terms better and illustrate the differences prominently. The Concept Business Intelligence is a technology-driven process that encompasses technologies, systems, people, tools, methodologies, etc. allowing an organisation to collect data from both internal and external systems for analysing, developing and running queries in the variety of structured and unstructured data that helps in guiding operational decisions in a business.
Author: Ambika Choudhury