eWEEK is creating a new series of articles which examine all sectors of IT and present up-to-date research and analysis on the leading companies in each space. It’s all designed for enterprise buyers of hardware, software, services and cloud products to have more and better information in hand when the time comes to make an investment.
Business intelligence (BI) and advanced analytics are now at the center of operating a successful enterprise. They deliver insights into complex issues, patterns and trends that would have once flown beneath the radar. As a result, savvy organizations are increasingly tapping these tools along with rich data sets—originating from point of sale (POS) systems, ERP and CRM, web analytics, social media, the Internet of Things (IoT) and more—to produce more effective business strategies.
Author: Samuel Greengard