Google has struck a deal to acquire business analytics software developer Looker for $2.6 billion in a blockbuster move to expand the business intelligence offerings of Google Cloud.
Looker, one of the more prominent startups in the business analytics space, develops a platform with business intelligence, data applications and embedded analytics capabilities. The company’s platform runs purpose-built applications for marketing and web analytics and the company recently added a sales analytics application to its product portfolio.
Author: Rick Whiting
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