Businesses want to make more money, and analytics is the way to go. Translating a jumble of raw data into actionable insights is what business intelligence does, so let’s take a look at what it can do for a company, who the major players are in the market, and what trends you should follow to get a foot in the door of the BI niche with your SaaS solution.

Business Intelligence Outcomes Business Intelligence (BI) enables companies to retrieve, structure, analyze, and translate data into meaningful information that can solve problems. According to a recent survey by Forrester, the businesses that already implement BI successfully: Make better-informed business decisions; Develop short-term and long-term plans; Improve data quality and consistency; Achieve better business transparency; Monitor and optimize process performance;

Source: customerthink.com
Author: Alex Slobozhan