Articles

Business Analytics Won’t Spark Joy Without the Right Data

Businesses have a lot to learn from Marie Kondo. The Queen of Decluttering has carved out a lucrative career as an “organising consultant” whose Golden Rule is to keep only the items that “spark joy”, writes Ian Matthews, Data Evangelist at NGDATA

This is great advice for those who have allowed a lifetime’s acquisitions to clutter up their homes, but it’s equally useful for corporations. And the most important application of Kondo’s Golden Rule isn’t in slimming down bloated product portfolios or ‘rationalising’ employee headcount. It’s to do with data.

Source: cbronline.com
Author: Ian Matthews

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