How Big Data Can Bring Big Changes To Our Commutes With Small Suggestions

Traffic congestion is one of the most pernicious factors in our experience as human beings in urban environments. It is arguably the face of what ails us in our private automobile-centric societies. It is also the phenomenon that compels us to find palatable ways to solve the broad transportation crisis that we are seeing in our cities.

We’ve seen a number of trial balloons floated for solutions that have questionable utility. Tolling during rush hour to reduce congestion is effectively a payroll tax, as most people who drive during peak periods are going to or from work. City core charges in London resulted in a sharp drop in private automobiles in city center, but the reduction in congestion didn’t take hold—private cars were replaced by ride hailing vehicles and delivery vans.

Author: John Frazer

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s