Technological change is the only constant in today’s business world, disrupting everything from large organizations to small start-ups. Disruption affects everyone, but will you be the disruptor or the disrupted?
You must pay close attention to the Hard Trends shaping the future of your industry, your business, and the outside world to identify opportunities used to innovate and grow rapidly, additionally using those Hard Trends to solve any problems your organization and customers might have before they occur. The Power of Shared Understandings and Definitions. The shared definition and understanding of the words we use is an issue in business.
Author: Daniel Burrus