Consider this: 90% of all data was created just in the past two years. This rate is going to accelerate continuously as we move into the future. Much of this has to do with the increase in the usage of social media. Unless all of this data can be converted into information that businesses can use straight away, there will be less to pay for this continuous expansion.

Business intelligence helps highlight the most important insights. Let us look at how these insights can be put to good use. Understanding Revenue Generation In Your Industry Business intelligence helps drive three of the most important aspects of information. This includes information upon the consumer, the factors influencing their decision-making and finally, how they consume information in turn.

Source: business2community.com
Author: Julia Novakovich