Flash storage is driving growth in analytics, big data and AI

Data analytics has never been more important to the modern world and society. In the tech community, that statement would be so readily accepted that it’s practically a truism.

More importantly, the wider world too is now more aware than ever of data analytics’ transformative and hugely consequential adoption by wide swathes of industry. Indeed, In 2017 The Economist famously described data as the ‘new oil’. At the point it’s really beginning to be understood by the mainstream, data analytics is in a process of transitioning into something new. At the turn of the century, data analytics was very much ‘batch based’ – in so much that it was about pulling data from the concept of a data lake, a large slow place to put all the data that you might want later on.


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