Hadoop is not going to replace the data warehouse. At least not any time soon. According to data from Wikibon’s recent Big Data survey, over 60% of Big Data practitioners that have […]
Predictive Analytics vs. Advanced Analytics
Advanced Analytics, is the more sophisticated and complex part of the field of analytics. Big Data, Predictive Analytics, Text Analytics, etc. are all advanced analytics. Organizations have overlapping business objectives, how to […]
Why big data analytics is digital marketing’s best friend
Important ways big data analytics can enhance digital marketing. Over the course of the last several years, our marketing team has been on a mission to find business value from data using analytics.
Forget Big Data – Get Your Little Data Right! (It’s Costing You Millions)
‘Big data’ is all the rage and perhaps rightly so. But are we getting the basics right in sales and marketing? The chances are you are not and it is costing you […]
10 Surprising Ways Your Daily Life Is Feeding the Big Data Beast
A slideshow featuring Big Data in daily life. Here are 10 examples of Big Data we see everyday.
Model-Driven Architectures + BI: The Perfect Pairing
Successful enterprises recognize that data is their most valuable resource. Those that figure out how to move, refine, and process this resource for enhanced BI will be at a huge advantage. Major […]
Cloudera buys big data encryption outfit Gazzang
Cloudera buys Gazzang to offer enterprise customers encryption for data at rest in Hadoop clusters. After raising $900m this March, enterprise Hadoop player Cloudera has acquired encryption company Gazzang to fill out […]
