The majority of sales generated in the 4.5 trillion dollar US retail market is in-store and the volume of transaction data collected at various points in the trading process is immense. This […]
Why data scientist is the hottest tech job in retail
It should be clear to every IT leader in every industry that data is eating the world. The retail sector is no different. And finding the people who can mine the gold […]
How big data analytics helped Snapdeal deliver during Diwali sales frenzy
It was 3.00 AM in the morning. And there were only a few hours left for the big e-commerce festive sales to flag off. Executives burning midnight oil in office wasn’t an […]
Why retailers find big data so limiting for promotions
While big data has become operationally critical to most retailers, it does have its limitations – particularly when it comes to retail promotions The term ‘big data’ has become ubiquitous as it […]
Top 3 Challenges Retailers Overcome With Business Analytics
It is clearly the age of the consumer – and has been for some time now. As more consumers turn to digital channels, relationships with customers and prospects have become more virtual […]
Just How Important Is Big Data for Retailers?
In a competitive business landscape like retail, access and usage of big data is a source of competitive advantage. In the past, entrepreneurs relied on intuition to make marketing decisions. Now, data […]
Top 3 Challenges Retailers Overcome With Business Analytics
It is clearly the age of the consumer – and has been for some time now. As more consumers turn to digital channels, relationships with customers and prospects have become more virtual […]
13 Retail Companies Using Data to Revolutionize Online & Offline Shopping Experiences
The digital revolution has accelerated global change in multiple industries especially finance, healthcare, entertainment, sports and retail. For retail and consumer goods companies in particular, while the challenges may be daunting, the […]
Big Data Analytics – Touching Life
The world is excited about big data and high precision analytics not only because the data is extensive but also because its’ potential impact is huge. Successfully capturing this potential of advanced […]
9 CIO Tech Priorities For 2015
What’s on the agenda for CIOs this year? Top executives have plenty of advice for retailers, but these tips apply to any customer-facing company. Data security risks, privacy concerns, big data, and innovation. […]