As an SMB, you must agree that there are mountains of data being produced every day irrespective of the size of your business. Most of this data is not meaningful to be used as it is, and needs to be processed, filtered, transformed, and reprocessed to deliver insights. Business intelligence (BI) has evolved as a method of screening out the vague data and analyzing only what is relevant to the SMB.
Source: techgenix.com
Author: Benjamin Roussey
Categories: Articles